Fabric Displays Buyers Guide

One of the latest products to appear on the display and trade show market is the tensioned fabric display system.
It is a very simple system that has come about with the evolution of affordable large format dye sublimation printers.
This guide will explain what tensioned fabric display stands are, and what advantages and disadvantages they have over other types of display systems.

What is a tensioned Fabric Displays Stand

A pop-up display stand comprised of two elements: a metal frame and a custom-printed fabric graphic sleeve.

The frame: made up of 30mm lightweight round aluminium tubes that connect and lock together. Simply match up the numbers on each end of the tubes and push the ends together until they lock in place. No tools and no additional parts to lose.

The graphic: printed using high-quality dye sublimation printing onto a fabric that has a slight stretch. Once printed it is sewn into a "pillowcase" shape with a zip on one side. Once the frame has been slotted together, pull the graphic over the frame and zip it up.

These lightweight portable exhibition display stands can be used for many different marketing promotional events. They offer a large seamless backdrop with an eye-catching graphic that stands out from the crowd at trade shows, exhibitions, retail store promotional events and many more. The display systems can have either a single or double-sided graphic. Most opt for a double-sided graphic but if the rear of the stand will be up against a wall you could choose the single-sided option.

What are the advantages of a Stretch fabric display system

The Frame

  • Unusual shapes and curves look interesting and attract attention
  • The frame hardware is hidden from view so the graphic is the main focal point
  • Made from a sturdy, robust 30mm aluminium that is lightweight and easy to transport
  • No additional parts are required - avoid the loss of small parts
  • Quick & easy assembly - Frame parts are numbered for simple assembly
  • Made from eco-friendly materials that can be recycled when the frame is no longer usable

The Graphics

  • Quality Durable Graphics - Dye sublimation printing is used for a vibrant, durable, and high-resolution graphic
  • One-piece graphic - A simple ā€˜pillowcaseā€™ design means there is no need to align individual graphics panels
  • Eco-friendly - Graphic is 100% recyclable
  • Machine Washable - freshen up by simply washing at 30 degrees
  • Replace graphics easily - When your marketing message changes or is damaged you can easily buy a new replacement graphic, separate to the frame
  • No creases - The fabric is slightly elastic so once it is stretched over the frame any crease caused during transportation drop out

What types of fabric display stands are there

Backwalls

An alternative to Pop Up Stands. These visually striking backdrops come in various sizes ranging from a modest 1m wide to a massive 6m wide. You can also choose the shape of the stand from straight, curved, wave, or horizontal curve.

For a stronger visual in darker locations, you can add LED lights to improve the view of the graphic. Simply clip the lights onto the top of the frame and point towards the display. The fabric display back walls are versatile, lightweight and portable, perfect for a variety of business applications.

Curved wide fabric stand with branding promoting people to vote

Banner Stands

The main difference between a fabric banner stand and a more traditional roller banner stand is the shape. The curved shapes and height make these promotional displays stand out from your competitors. One big advantage of fabric pop up stands is that when you need to change your graphic there is no need to send the unit back to use. Simply order a new graphic. Ideal if you have a number of banner stands out in the field and want to change your sales message.

600mm wide red fabric banner stand with branding for a career expo

Counters and Desks

Fabric counters are ideal for creating a modern promotional space for interacting with customers and product demonstrations. They are a great alternative to standard promotional counters as they are easy to assemble, lightweight and unique. The removable and washable fabric means you can uphold the quality of the graphic event after event, and easily interchange between different ones.

Blue rectangular counter with fabric graphic wrap and pharmaceutical branding

Hanging Displays

Looking to make a big impact? Our hanging tensioned displays canā€™t go unnoticed. They save floor space and draw attention from afar. The hanging displays use the same slot-together frame and ā€˜pillowcaseā€™ fabric graphic. You will need permission to hang them in most public/event spaces but they are a modern and impressive way to boost your branding with 360Āŗ visibility.

Circular hanging fabric display in wine red with 'Blimp' branding

Arches

Freestanding arches are perfect for creating an inviting and impactful entrance or exit. They provide a commanding presence at exhibitions or other promotional events and are easily visible from afar. What sets these apart from traditional arches is the ease of assembly. Our fabric display arches can be set up in just 10 minutes. When it's time to move, the frame completely disassembles and conveniently packs away into a compact carry bag, making transportation and storage a breeze.

Orange round fabric arch with a Hanover logo

Taking care of the fabric graphic

Our fabric graphics are printed using the latest dye sublimation techniques where vibrant colours are fused into the material for exceptional durability. Dye sublimated graphics are very hard-wearing making them ideal for high traffic environments. To get the most out of your investment follow these simple tips:

  1. Take care when you are putting the frame together and disassembling it. When transporting, make sure that the ends donā€™t get bent or dented so the frame continues to slot together securely.
  2. Line up the seams of the graphic with the frame to avoid any strain on the fabric seams or the zip.
  3. Keep your graphic looking professional by washing them when necessary. You can wash them multiple times so make sure you wash them from time to time to keep them looking their best.

Where to use a fabric display

These eye-catching fabric displays can be used in a range of environments. Their lightweight and sleek nature makes them super versatile. Our customers have used them for:

  • Product launches
  • Exhibition stands
  • Conference backdrops
  • Red carpet photo backdrops
  • Shopping centres
  • Reception areas
  • Fundraising
2m wide curved fabric backwall with a construction company branding S-shape curved fabric backwall with a burger company branding advertising a game day livestream